Business, Branding & Bankability (4 hours)

This course is approved by the Maryland Board of Cosmetology. It provided licensed beauty professionals with the knowledge and tools to grow a sustainable, profitable business in the modern beauty industry. Through real-world examples and practical exercises, participants will explore personal branding, business structure, pricing strategies, digital marketing, customer retention, and revenue growth opportunities beyond the chair. Participants will also learn how to build loyalty programs, leverage retail and upsell services, and create short-term action plans that align with long-term goals. Participants will leave this course with clarity and confidence in managing their brand and bank account. Earn 4 CE Hours.